Unlimited advice is making dating decisions harder, not easier

Access to constant, on-demand advice was expected to make personal decisions more straightforward. In dating, it appears to be doing the opposite. New data from the Hint App suggests that turning to artificial intelligence for relationship guidance is expanding the number of possible interpretations rather than narrowing them, leaving many users less certain about what to do next.

The survey, based on responses from 13,800 users aged 18 to 45 across the United States, United Kingdom, Europe, Australia and Latin America, found that 64% had asked AI for advice on the same romantic situation more than once. Instead of reaching a conclusion, many described returning with slight variations of the same question, testing different framings in search of a clearer answer.

That pattern of repetition appears to feed into a broader sense of uncertainty. Around 59% of respondents said using AI for relationship advice had left them more confused, not less, while 52% said they routinely compare multiple AI-generated responses before deciding how to act. For nearly half (47%), this process results in delay, with decisions postponed as new interpretations are considered.

Taken together, the responses point to a shift in how people process emotional decisions. Where advice was once limited to a small number of trusted sources, AI introduces an effectively unlimited set of perspectives, each carrying equal weight. Rather than resolving ambiguity, this abundance can deepen it, particularly in situations that are already emotionally uncertain.

Users frequently described a cycle of analysis in which clarity remains just out of reach. In open responses, many said that while individual answers often felt reasonable in isolation, seeing multiple interpretations side by side made it harder to commit to any single course of action. What begins as a search for reassurance can evolve into a process of continual reassessment.

Kirill Liakh, Managing Director at Hint App, said the findings reflect a change not only in how advice is accessed, but in how decisions are made. “The issue is not a lack of guidance, but an excess of it,” he said. “When every option can be explored and re-explored, it becomes harder to recognise when enough information is enough. People are not just asking what to do; they are testing multiple versions of the same decision.”

For some users, this plays out in small but persistent ways. Daniel, 31, from Manchester, described how a simple question about whether to continue seeing someone became increasingly difficult to resolve. “I kept rephrasing the situation to see if I would get a different answer,” he said. “Each response made sense, but they did not point in the same direction. After a while, I was less sure than when I started.”

Across regions, similar behaviours emerged, particularly among users already navigating the uncertainties of modern dating, where expectations, communication styles and relationship timelines are less clearly defined. In this context, AI does not replace traditional sources of advice but adds another layer to them, increasing the volume of input without necessarily increasing clarity.

The broader implication is not that AI is inherently unhelpful in personal decision-making, but that its structure encourages comparison rather than resolution. When applied to emotionally complex situations, that structure can shift decision-making from a process of choosing between options to one of continuously generating new ones.

As access to advice becomes effectively limitless, the challenge appears less about finding answers and more about knowing when to stop looking for them.

About Hint App:
Hint App is a symbolic, emotional insight platform with over 1.2 million users that combines ancient practices such as astrology, palmistry, and visual soulmate interpretations with modern technology, including artificial intelligence and NASA astronomical data, to deliver highly personalized reports based on a user’s exact birth details. Rather than offering predictions or quick fixes, Hint App serves as a reflective framework, helping individuals map emotional patterns, understand the deeper timing behind personal and relationship decisions, and reconnect with their inner clarity.

Media Contact:
Hint America Inc.
pr@hint.app
Leigh Roberts
PR manager